In October 2014, Nike filed suit against 31 companies, claiming these companies have infringed on Nike’s Converse Chuck Taylor All Star sneakers trademark. Chuck Taylor All-Star sneakers have been made since 1917 when Converse first produced them (Nike purchased Converse in 2003). It is an iconic shoe, with black stripes and a rubber toe topper. […]
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Tag Archives: intangibles
What were the intangible assets in Yahoo’s purchase of Tumblr?
August 10, 2013 
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Yahoo purchased Tumblr, a blog-hosting website, in May 2013 for approximately $990.2 million. The fair values of the net tangible assets and identifiable intangible assets acquired from Tumblr were as follows (in millions): Cash $ 16.6 Other tangible assets 74.0 Identifiable intangible assets: Developed technology 23.7 Customer contracts 182.4 […]
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Accounting in the Headlines 