Overall, there is flat demand in the beer industry. Anheuser-Busch InBev (NYSE: BUD), based in Leuven, Belgium, is pursuing a “premiumization” strategy in the alcohol market to more aggressively market higher-priced brands. It is working to expand its sales of regional and national craft brands, including Shock Top and Goose Island. It is also acquiring […]
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Tag Archives: weighted-average contribution margin

April 7, 2015 