Tag Archives: pricing decisions

Does each Subway $5 Footlong cost the franchisee more than $5?

Subway, the fast food restaurant franchise, recently announced it is bringing back the “$5 Footlong” promotion. Hundreds of Subway franchise owners are protesting the promotion, saying that they cannot afford to sell the footlong sub sandwiches for $5. Assume that the costs related to a Subway footlong and a Subway franchisee include the following: Cost […]

Continue reading

What costs would the New England Patriots have considered when analyzing the purchase of team planes and when pricing the rental of its team planes?

The New England Patriots recently became the first National Football League (NFL) franchise to buy its own team aircraft. The Patriots purchased two Boeing 767 planes for a total of about $10 million. Both planes have been painted with the team’s logo and colors. The Patriots will use the planes for the ten round trips […]

Continue reading

How should the French grocer, Intermarché, set prices for ugly produce?

At least one third of fresh produce is discarded, according to estimates from the United Nations Environment Programme (see “Students from France, Mexico and United Kingdom Recognized for Taking up Fight against Food Waste,” United Nations Environment Programme, December 16, 2014, http://www.unep.org/newscentre/Default.aspx?DocumentID=2814&ArticleID=11110&l=en .) Some of the produce is discarded because it is less than perfect […]

Continue reading